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Affiliate marketing is internet advertising that allows any online business to affiliate themselves with web site owners (known as affiliates or publishers) using affiliate programs. Affiliates make money by generating sales, leads and traffic for the Merchants business. Merchants who sell goods and services online or seek other affiliate business activity typically use one of the affiliate program commission payment models below:

Fetched Per Sale (CPA) 

A guest alluded by the Affiliate buys merchandise and administrations from the Merchant. This installment structure is alluded to as - cost every deal or expense every procurement (CPA).